Entrepreneurs and business owners are constantly told, “Hire a virtual assistant to get your time back.” While this advice is solid, many struggle to visualize how a virtual assistant would fit into their business. What tasks can they take over? How will they actually save you time and help you grow?
At Digital Executive, we specialize in connecting businesses with top-tier virtual assistants based in South America and Central America. To give you a better understanding of what hiring a VA looks like in real life, we asked five of our virtual assistants to share exactly what they do to help their executives reclaim their time and optimize their workflow.
1. Strengthening Client Relationships (Camila)
Camila is responsible for messaging current customers to gather feedback and book meetings to check in on how they are doing. By building strong relationships with existing clients, the executive can focus on developing new business opportunities. Additionally, because Camila has frequent touchpoints with clients, she can spot potential issues early and resolve them before they escalate.

2. Keeping Projects on Track (Melina)
Project management can quickly become overwhelming, especially when multiple people are involved. Melina helps by keeping project management software up to date, tracking completed tasks, monitoring who is responsible for the next steps, and ensuring nothing falls through the cracks. This allows business owners to focus on strategy rather than getting bogged down in logistics.

3. Managing Personal CRM for Key Connections (Maia)
Networking and relationship-building are crucial for any business owner. Maia maintains an executive’s personal CRM, tracking important details like birthdays, anniversaries, preferences, and key notes about professional connections. By scheduling follow-ups and personalized check-ins, she ensures relationships stay strong and meaningful over time.

4. Optimizing Sales Follow-Ups (Patricia)
Many business owners overlook the power of consistent follow-ups. Patricia makes sure no sales prospect is forgotten. She tracks leads that didn’t close, follows up a few weeks later, and reviews previous call notes to personalize outreach messages. This attention to detail and persistence often results in surprising conversions that might have otherwise been lost.

5. Managing LinkedIn Content Strategy (Lucía)
Content marketing is a powerful way to establish authority and connect with new audiences, but it requires consistent effort. Lucía drafts LinkedIn posts for both the company and the CEO’s personal account. The executive still makes final edits to maintain their authentic voice, but Lucía conducts research, lays the groundwork, and ensures the content is relevant and timely.

Get the Support You Need
These are just a few examples of how a virtual assistant can integrate seamlessly into your business, providing real, measurable value. At Digital Executive, we find and place highly skilled virtual assistants who are fluent in English, experienced in their fields, and aligned with your time zone—ensuring smooth collaboration.
If you’re ready to experience the benefits of a dedicated virtual assistant, reach out to us today. Let’s find the perfect VA to help you grow and scale your business while reclaiming your valuable time!
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