About the Role
US company seeking an ENGLISH speaking Marketing Manager.
The RoleWe are in search of a candidate with comprehensive expertise in content marketing, team leadership, SEO strategies, data tracking, LinkedIn, and broader social media campaign management, coupled with adeptness in specific software tools. The ideal candidate will understand how to produce exceptional content with a B2B SaaS inclination while incorporating SEO best practices to improve our digital footprint. Leading a junior team member and leveraging potent tools like the AI-powered “ChatGPT”, you should be an articulate writer who is adept at orchestrating compelling backlink campaignsKey Responsibilities
Designing and executing compelling marketing campaigns tailored to our B2B SaaS focus.
Overseeing and mentoring a junior team member in marketing tasks and initiatives.
Setting up and interpreting data tracking - we use the funnelitics software.
Directing backlink campaigns to amplify our SEO visibility.
Masterfully utilizing our content management system (“Storage Chief”) for social media and blog posts.
Engaging with our SEO software (“Writerzen”) to refine the content production process.
Efficiently integrating AI tools like ChatGPT, with a core emphasis on crafting original content.
Orchestrating the company’s LinkedIn content, the CEO’s personal LinkedIn, and broadening these strategies to other social platforms.
Key Qualifications
Demonstrable experience as a Marketing Manager, preferably in the B2B SaaS sector.
Proven leadership skills and ability to mentor junior staff.
Solid proficiency in crafting and executing SEO-driven content strategies.
In-depth knowledge of backlink strategies and execution.
Comprehensive experience in LinkedIn content strategy and wider social media campaigns.
Familiarity with AI-assisted content tools is an advantage, but not mandatory.
Profound understanding of data tracking and analytics.
ADVANCE OR FLUENT ENGLISH